Quick intro to delegation
If you’ve been in the business world for a little while, whether self-employed or working for somebody else, you likely would have come across delegation. Essentially as an employee, you would have definitely experienced delegation, although you may not have necessarily fully understood the process.
What is delegation
Delegation is the practice of assigning responsibility or authority to another person, who would usually be below you (subordinate or employee), or to a third party or company through means of outsourcing. By delegating, the original person (delegator) no longer needs to worry about the task etc as it now belongs to the other person (delegatee).
What are the benefits of delegation
For the delegatee:
- Opportunity to develop skills
- Increased loyalty due to potential future career opportunities
- More freedom to make own decisions and to be able to take action quickly
- Increased motivation and job satisfaction due to the above
Why should you delegate
Now you have an understanding of what delegation is and what the benefits are, the next step is for you to understand why you should delegate. Not every task needs to be delegated so the above benefits are not reasons why you should.
You should be looking to delegate if you want to grow your business to a point where it no longer needs you to operate and function effectively. One of the benefits highlighted above discusses allowing you to have increased free time to focus on higher value tasks. It is here where you will then be able to work strategically, rather than practically. If you are focusing on running the business, you cannot focus on building the business.
When should you delegate
Look at your business now, look at your environment. What do you currently see within the business, and what opportunities do you see that appeal as a viable direction for the business, but are not able to take the opportunity due to working in the business?
Also, are you the right person to be doing the work in the first case? For example, many of our clients have spent a long time trying to build their own website, do their own marketing, etc. to little effect whilst taking a long time and increased stress levels to complete; which is then when they delegate (outsource) to us.
Once you step out of the business, you are then able to work on the business. This is when you know you need to delegate.
Moving forward with delegation
If you’ve never done it before, delegation can be an intimidating and nervous step to take, but it will be incredibly valuable once you have and then built up your trust and skills in delegation. Although this is just an intro to delegation, it should provide enough insight and understanding to the value of delegation and where you can use it in your business, and what opportunities it would allow you to take advantage of.